Happy Wednesday! I sent this as an email to my list a couple of weeks ago and got so many responses I thought I’d share it here too!
I was listening to a podcast (I think, or possibly wandering Youtube) a few weeks ago and the guest said something that set off fireworks in my brain.
I didn’t get the exact quote, but the sentiment was . . .
The belief that what you have to say is important is just as critical as writing, photography, design, tech skills.
What this means is that YOU have to go all in on YOUR THING for any of the other stuff to work. You have to know that hitting publish every day is important because even the most beautiful blog design or well planned social media strategy won’t carry you very far.
Which (as I’ve learned from personal experience) is not an easy thing to accomplish. Especially as women we are constantly reminded to not boast about what we’re doing, to not be prideful, to be confident (but not TOO confident). Feeling that we are important and what we have to share is important and actually saying that to ourselves and to others is tinted with a negative light. Is it egotistical? Do I sound full of myself? Why should anyone listen to me??
But if you do not believe the majority of the time that what you have to say is important and valuable and needed, it makes it very difficult to create and promote consistently. Because if it’s not needed, then it doesn’t matter if you skip a few days or a few weeks or a few months, right?
Believing that what you have to say is important doesn’t mean you will wake up every day feeling like the Oprah of your industry, filled with the fire of your own purpose and brilliance. Some days there won’t even be a spark. It will be a cold wet log, in a downpour of doubt. But we must remember that the fire is still there and the feeling that your work is important will come back.
If you don’t feel your purpose pulling you forward (I didn’t for YEARS), do not be afraid to shift what you are doing. I wrote about this on the blog (Read the post) – that finding the sweet spot in your work, in your niche takes TIME. And it’s worth giving yourself the opportunity to try things until you find YOUR THING. To be gentle with yourself and give up feeling impatient or comparing yourself to other people who you assume have already found the sweet spot in their work (which might or might not be true).
>>> Take a few minutes today to dig into why your work is important for you and for your audience/customers/clients. Write it down, put it somewhere you can see it, make a habit of reminding yourself daily.
It may not be easy, but it is necessary.
A few books I love for mindset-improving and purpose-finding:
Start With Why by Simon Sinek
You Are A Badass by Jen Sincero
Creative Pep Talk Podcast by Andy J. Miller
Go get ’em!