No-BS Blog Strategy for the Daring and Driven
If there’s one thing I’ve learned about growing a blog, it’s that it is extremely easy to add more tasks to your plate than you could ever complete in a lifetime. You want to do EVERYTHING. Write all the blogs and all the Instagrams, and podcast, and go live, and write an ebook, and figure out Facebook ads, and tweet, and promote, and and and…
Today we need to talk about something that has nothing to do with strategy or blogging tips and everything to do with keeping you feeling motivated and productive and energized to grow your blog. You probably already know that being active and visible online is an important part of building an audience and expanding your reach. It allows your people to get to know you…
There’s nothing worse than getting all excited to blog, writing a whole bunch of posts, feeling like a pro hitting publish week after week, and then . . . silence. Not a share or a comment in sight. Ugh. Here’s the thing – people take action (like sharing and commenting) when they feel something. Maybe they feel excited or entertained, maybe after reading your post…
When I started blogging (back when I was writing about makeup and boys and concerts), I was publishing a brand new post almost every single day. There was no strategy. No attention paid to word counts or headings or post titles. I began blogging at a time when most people wrote about their lives and it was more like a journal than a marketing platform….
Recently, while scrolling through Pinterest, a pin caught my attention. The image said something like, “How to transform your blog in 7 days.” And I thought to myself . . . transform my blog into what? A beautiful work of digital art? A money making machine? A chicken pot pie? I had no clue what I or my followers might get out of reading that…
Alright bloggers, we’re nearing the end of the year, which means it’s time for my favorite thing – new year planning! To start you off with something easy, let’s get your blog in gear and fill that editorial calendar so you can skip the late-night guilt of having no idea what to blog about. Here are five ways you can quickly generate more blog post…
When I started the blog that would eventually turn into this website I didn’t have a business. I wasn’t freelancing on the side or making money with affiliate links. I was still working a corporate job and blogging almost daily about all kinds of random stuff. Dudes, recipes, concerts, make-up, you name it. And then suddenly I WAS freelancing and trying to get sponsors and…
FYI: Growing your blog traffic isn’t just about creating great content; you need to become the go-to person for all things related to your niche. Don’t just be a fashion blogger, be THE person to follow for chic style on a budget. Don’t just be a food blogger, be the countess of crave-able cookies. Becoming #1 on Google and in the eyes of your audience means more…
Like most bloggers, I’m sure you’ve logged into your Google Analytics dashboard once or twice and been totally confused by all the numbers, charts, and graphics. You can literally track EVERYTHING, but most bloggers don’t need to know every little movement their readers make. Keeping an eye on your numbers is important to help you figure out what to post and where to promote, but which ones REALLY matter??…
The age-old blogging question . . . what if there are already tons of people blogging about what I want to blog about? (can it be age-old if blogging has only been around since the ’90s??) If you’ve found yourself trying to make your mark as a little fish in a big blogging pond you best have/think up/create something that helps you stand out from…
So you’ve been blogging for a few months or a few years now, you’re posting on a regular basis, you’re interacting on social media, you’re doing all the things you know you’re supposed to be doing, but your audience isn’t really growing as fast as you think it could. You’re watching all these other bloggers effortlessly sprint right into the excited, outstretched arms of thousands of followers…
It’s time to get down to business because your blog design can definitely make or break your reader’s experience. It can be as simple as making your site difficult to navigate or as serious as affecting your credibility as an expert in your niche. But either way, making even a couple of these changes will make it easier for readers to find more blog content, join your email…
The purpose of your blog design is not just to have something nice to look at or show off your style. Your blog design is one of the biggest keys to keeping people on your website. And the longer they stay on your site, the more likely they are to share your post, opt-in to your email list, make a purchase, hire you, or join…
One of the best things I’ve learned as a blogger and online biz owner is to not do all the things all week long without any plan. To not jump from task to task, checking off items as they pop up. To be aware of what helps to grow my blog, boost my subscribers, engage my audience, and ultimately bring in customers and clients vs. what…
Have I ever told you how long I’ve been blogging? Almost 20 years. Yes, you read that right, YEARS. I started back when I was just 13 with a brand new internet connection (AOL anyone??) and the budding need to overshare with strangers on the internet. And in those 20 years I went from zero traffic to a few hundred pageviews to a few thousand to…
Every Badass Babes session this is one of the most important things we cover and subsequently, one of the most panic-inducing. My guess is that many of you are spreading yourself too thin and by giving a handful of topics the axe you’ll not only be less stressed, but make your readers much happier and more engaged. So, here are 7 signs you need to…
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